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ABOUT

Sheena Pradhan is a digital marketer, creative strategist, digital advertising manager, brand manager, and producer. She has a wide range of experiences, including Google Analytics, Ads, Facebook Ads, Pinterest, LinkedIn, and creative direction. In her current roles, she is running campaigns end-to-end, from strategizing, to producing, to reporting at the end of a campaign cycle. 

 

Sheena has a diverse background. In her 20s, Sheena won two beauty pageants, and was featured in several commercials and social media campaigns as an actor/model, became a published writer, and helped to scale three fashion brands. In 2017, a meal prep delivery service that Sheena was experimenting with took off. She quickly pivoted calling this company Bodybuilder Kitchen. She spent the next three years running a nutrition private practice, Nutritious Balance, and Bodybuilder Kitchen, simultaneously. In 2019, she made a tough decision to close her businesses after a series of circumstances beyond her control and embarked on a career in marketing.

SKILLS

Google Ads

Google Analytics

Facebook/Instagram Ads

Pinterest Ads

LinkedIn Ads

Data analytics: SQL, Excel, Tableau

Graphic Design (Adobe InDesign, Adobe Illustrator)

Photography and Photoshoot Direction (Adobe Photoshop, Adobe Lightroom)

Food styling, Product styling

Videography and Video Direction (Adobe Premiere Pro, Adobe Premiere Rush)

CRM, Email, and Social Media Management

Messaging/Chat/SMS Automations

BRAND MANAGEMENT AND DIGITAL MARKETING/ADVERTISING

Kandice Pelletier Swimwear

Mujus

Tuline Tulip

Nutritious Balance

Bodybuilder Kitchen

ThirdEye Gen

Practical Coaching Solutions

I Am Why by Rachel Slawson

Echo Me Forward

Dineable

10X Athletic

CERTIFICATES

Product Management, General Assembly, 2019

Data Analytics, General Assembly, 2020

Digital Marketing, General Assembly, 2021

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ENTREPRENEURSHIP

Bodybuilder Kitchen (meal prep delivery company)

Nutritious Balance (nutrition private practice)

Tuline Tulip (blog)

AS SEEN IN

Seventeen Magazine

Fox 29 Philadelphia (Good Day Philadelphia)

The Philadelphia Inquirer

Be Well Philly

Philadelphia Magazine

The New York Post

ZeeTV

Rogers TV

In the Know with David Oh

DNAinfo

WRITING HAS BEEN FEATURED IN

Huffington Post

Healthline.com

The Manual

India.com

Brown Girl Magazine

MODELING

Laura Mercier

Yotel

G.H. Mumm

123 Glow

East Point Sports

Fox and Friends

PAGEANT TITLES

Miss Pennsylvania United States 2018

Miss East Coast U.S. Supranational 2015

ATHLETE

Semi-pro triathlete (2009-2010)